Shoveling smoke: advertising and globalization in contemporary India

Mazzarella, William

Shoveling smoke: advertising and globalization in contemporary India - Durha Duke University Press 2003 - 364p.

9780822331452


Advertising
Globalization
Consumption (Economics)
Marketing
Cultural politics

659.109 / MAZ
About

The BMU library offers more than just books; it resides at the heart of the academic community. Besides being a destination of knowledge, a hub for intellectual exploration, and a place where new ideas take shape, students undertake journeys of discovery and innovation. At the same time, professors and faculty have access to vital resources to assist their groundbreaking research.


Powered by Koha