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Relationship marketing :

Baron, Steve

Relationship marketing : a consumer experience approach / - Los Angeles : Sage, 2010. - viii, 202p. - Advanced marketing series .

ISBN: 9781412931212 (cloth) 9781412931229 (paper)

Subjects--Topical Terms:
Relationship marketing.
Customer relations.

Dewey Class. No.: 658.812 / BAR

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