Marketing management (Record no. 11075)

MARC details
000 -LEADER
fixed length control field 00491nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BML
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789356062665
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 16th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2022
300 ## - PHYSICAL DESCRIPTION
Extent 596 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chernev, Alexander
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sheth, Jagdish N.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Shainesh, G.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type Public note Checked out
    Dewey Decimal Classification     Reference BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 2 2 658.8 KOT 15117 28/07/2025 10/07/2025 11/12/2024 Books School of Management  
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1 1 658.8 KOT 15118 11/08/2025 11/08/2025 11/12/2024 Books School of Management 25/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 2 1 658.8 KOT 15119 07/08/2025 07/08/2025 11/12/2024 Books School of Management 23/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1 1 658.8 KOT 15120 10/08/2025 10/08/2025 11/12/2024 Books School of Management 23/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1 1 658.8 KOT 15121 07/08/2025 07/08/2025 11/12/2024 Books School of Management 21/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1   658.8 KOT 15122 19/08/2025 12/08/2025 11/12/2024 Books School of Management  
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 2 3 658.8 KOT 15123 11/08/2025 11/08/2025 11/12/2024 Books School of Management 25/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 2   658.8 KOT 15124 19/08/2025 19/08/2025 11/12/2024 Books School of Management 26/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1   658.8 KOT 15125 08/08/2025 08/08/2025 11/12/2024 Books School of Management 08/09/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1130.00 1 1 658.8 KOT 15128 11/08/2025 11/08/2025 11/12/2024 Books School of Management 25/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 20/01/2025 Technical Bureau India (Bill No. - TB3332; Date : 02-01-2025) 1130.00 2   658.8 KOT 15152 19/04/2025 19/04/2025 21/01/2025 Books School of Management 16/10/2025
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