Principles of Marketing (Record no. 11078)

MARC details
000 -LEADER
fixed length control field 00453nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BML
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789357055215
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Principles of Marketing
250 ## - EDITION STATEMENT
Edition statement 19th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2023
300 ## - PHYSICAL DESCRIPTION
Extent 736p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing; Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Balasubramanian, Sridhar
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Agnihotri, Prafulla
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note Total Renewals Checked out Date last borrowed
    Dewey Decimal Classification     Reference BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1049.00   658.8 KOT 15130 06/01/2025 11/12/2024 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 11/12/2024 Atlantic (Bill No. 1182815, Date - 09-12-2024) 1049.00 4 658.8 KOT 15131 13/08/2025 11/12/2024 Books School of Management 1 20/08/2025 13/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 20/01/2025 Technical Bureau India (Bill No. - TB3332; Date : 02-01-2025) 1049.00 1 658.8 KOT 15154 22/02/2025 21/01/2025 Books School of Management     08/02/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15379 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15380 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15381 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00 4 658.8 KOT 15382 04/08/2025 20/03/2025 Books School of Management 2 18/08/2025 04/08/2025
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15383 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15384 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15385 20/03/2025 20/03/2025 Books School of Management      
    Dewey Decimal Classification     Text Books BMU Library BMU Library 03/03/2025 Atlantic (Bill No. 1183070, Date - 14-12-2024) 1049.00   658.8 KOT 15386 20/03/2025 20/03/2025 Books School of Management      
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