Marketing Management: (Record no. 12997)

MARC details
000 -LEADER
fixed length control field 00498nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BML
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789361599743
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number GUP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, Prachi
245 ## - TITLE STATEMENT
Title Marketing Management:
Remainder of title Indian cases
250 ## - EDITION STATEMENT
Edition statement 2nd Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2024
300 ## - PHYSICAL DESCRIPTION
Extent 23.6p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Indian cases
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Aggrawal, Ashita
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Majra, Hufrish
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jacob, Isaac
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification   Not For Loan Reference BMU Library BMU Library 11/12/2025 Krishna book distributor ( Date- 25/10/2025. Bill No- 16067) 440.00   658.8 GUP 17262 17/12/2025 17/12/2025 Books School of Management
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