Digital marketing (Record no. 4373)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00346nam a22001577a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BML |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789387067608 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | GUP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gupta, Seema |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chennai |
| Name of publisher, distributor, etc | McGraw-Hill Education |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 404p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Telemarketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Total Checkouts | Total Renewals | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Missing | Dewey Decimal Classification | Not For Loan | Reference | BMU Library | BMU Library | Missing | 04/10/2018 | IBC (Bill No. - IN1185, Date:- 28.08.2018) | 650.00 | 658.872 GUP | 12457 | 04/10/2018 | 04/10/2018 | Books | School of Management | |||||
| Dewey Decimal Classification | Text Books | BMU Library | BMU Library | 23-B | 04/10/2018 | IBC (Bill No. - IN1185, Date:- 28.08.2018) | 650.00 | 658.872 GUP | 12458 | 18/09/2024 | 04/10/2018 | Books | School of Management | 9 | 1 | 10/09/2024 | ||||
| Dewey Decimal Classification | Text Books | BMU Library | BMU Library | 16/05/2024 | Dr. Jaskiran Arora | 658.872 GUP | G7332 | 12/09/2024 | 27/05/2024 | Books | School of Management | 2 | 2 | 10/08/2024 |