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Scope and challenges of rural marketing in India
Material type:
TextPublication details: New Delhi Excel Books 2010Description: 389pISBN: - 9788174468420
- 658.801734 RAI
| Item type | Current library | Collection | Shelving location | Call number | Materials specified | Status | Notes | Date due | Barcode | |
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BMU Library | Reference | 40 | 658.801734 RAI (Browse shelf(Opens below)) | Not For Loan | SOM | 4393 |
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| 658.800954 KAS Rural marketing | 658.800954 VEL Rural marketing: targetting the non-urban | 658.801734 KAN Think global go rural | 658.801734 RAI Scope and challenges of rural marketing in India | 658.801734 VEL Rural markets understanding consumers and developmental issues | 658.801734 VEL Marketing to rural consumers understanding and tapping the rural market potential | 658.802 BUT Relationship marketing : theory and practice |
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