Handbook on research in relationship marketing
Material type:
TextPublication details: UK Edward Elgar 2015Description: 344pISBN: - 9781848443686
- 658.812 MOR
| Item type | Current library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Books
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BMU Library | Reference | 658.812 MOR (Browse shelf(Opens below)) | Not For Loan | SOLS | 16450 |
Browsing BMU Library shelves, Collection: Reference Close shelf browser (Hides shelf browser)
| 658.812 KUM Profitable customer engagement | 658.812 KUM Customer relationship management | 658.812 KUM Valuing customer engagement : strategies to measure and maximize profitability | 658.812 MOR Handbook on research in relationship marketing | 658.812 MUK Customer relationship management : a strategic approach to marketing | 658.812 MUL Customer relationship management | 658.812 PEE Customer relationship management |
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