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Essentials of marketing research : putting research into practice /
Material type:
TextPublication details: Thousand Oaks, Calif. : SAGE, c2014.Description: xxii, 497 pISBN: - 9781412991308 (pbk.)
- 1412991307 (pbk.)
- 658.83 CLO
| Item type | Current library | Collection | Shelving location | Call number | Materials specified | Status | Notes | Date due | Barcode | |
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BMU Library | Reference | 40 | 658.83 CLO (Browse shelf(Opens below)) | Not For Loan | SOM | 6770 |
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| 658.83 BRA Questionnaire design : | 658.83 BUR Marketing research | 658.83 CHA Managing innovation and new-product development | 658.83 CLO Essentials of marketing research : | 658.83 DAS Statistics for Business and Marketing Research | 658.83 EAS Marketing research an applied orientation | 658.83 GRE Research for marketing decisions |
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