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Text| Item type | Current library | Collection | Shelving location | Call number | Materials specified | Status | Notes | Date due | Barcode | |
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Books
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BMU Library | Text Books | 40 | 658.827 HOL (Browse shelf(Opens below)) | Available | SOM | 9346 | |||
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Books
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BMU Library | Reference | 40 | 658.827 HOL (Browse shelf(Opens below)) | Not For Loan | SOM | 3784 |
Browsing BMU Library shelves, Shelving location: 40, Collection: Reference Close shelf browser (Hides shelf browser)
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| 658.827 FOU Strong brands, strong relationships | 658.827 GAR Driving customer appeal through the use of emotional branding | 658.827 HIL The Infinite Asset | 658.827 HOL How brands become Icons | 658.827 JOH Contemporary brand management | 658.827 KAP Kapferer on luxury: how to luxury brands can grow yet remain rare | 658.827 KEL Strategic Brand Management |
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