TY  - BOOK
AU  - Nargundkar , Rajendra
TI  - Marketing research text and cases
SN  - 9780070220874
U1  - 658.83 
PY  - 2014///
CY  - New Delhi
PB  - McGraw Hill
KW  - Marketing research; Marketing research -- Methodology
N1  - Management and Business Studies
ER  -