TY  - BOOK
AU  - Buttle , Francis
AU  - Buttle,Francis
TI  - Relationship marketing : theory and practice
SN  - 1853963135 (pbk.)
U1  - 658.802 
PY  - 1996///
CY  - London
PB  - Chapman
KW  - Relationship marketing
UR  - http://www.loc.gov/catdir/enhancements/fy0657/96223102-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0657/96223102-t.html
ER  -