TY  - BOOK
AU  - Vitale, Robert
AU  - Giglierano, Joseph
AU  - Pfoertsch, Waldemar
TI  - Business to business marketing: : analysis and practice
SN  - 9788131763308
U1  - 658.804 
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  - Industrial marketing
ER  -