TY  - BOOK
AU  - Prahalad , C . K
TI  - Fortune at the Bottom of the Pyramid : Eradicating Poverty Through Profits
SN  - 9788129707123
U1  - 338.8881724 
PY  - 2005///
CY  - Delhi
PB  - Pearson
KW  - International business enterprises -- Social aspects -- Developing countries ; Non-governmental organizations -- Developing countries ; Poor -- Developing countries ; Economic assistance -- Developing countries ; Globalization -- Economic aspects -- Developing countries
ER  -