TY  - BOOK
AU  - Goldstein,Noah J.
AU  - Martin,Steve J.
AU  - Cialdini,Robert B.
TI  - Yes!: 50 scientifically proven ways to be persuasive 
SN  - 9781846680168
U1  - 658.45 
PY  - 2008///
CY  - New Delhi
PB  - Viva Books
KW  - Business communication
KW  - Persuasion (Psychology)
KW  - Marketing
KW  - Interpersonal communication
ER  -