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1.
Integrated advertising, promotion and marketing communications by
Edition: 6th
Material type: Text Text
Publication details: New Delhi Pearson 2014
Availability: Items available for loan: BMU Library (2)Call number: 659.1 CLO, ... Items available for reference: BMU Library: Not For Loan (1)Call number: 659.1 CLO.

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2.
Cases in Marketing Management by
Material type: Text Text
Publication details: New Delhi Sage 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 CLO.

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3.
Essentials of marketing research : putting research into practice / by
Material type: Text Text
Publication details: Thousand Oaks, Calif. : SAGE, c2014
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.83 CLO.

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