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	1.	Legends in marketing: service marketing, Vol. 01. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Fisk , Raymond P. (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	2.	Legends in marketing: service management by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Edvardsson , Bo (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2014 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	3.	Legends in marketing: service logic, Vol. 03. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Strandvik , Tore (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	4.	Legends in marketing: service quality, Vol. 04. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Crosby , Lawrence A. (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	5.	Legends in marketing: relationship marketing, Vol. 05. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Ballantyne , David (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	6.	Legends in marketing: marketing strategy, Vol. 06. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Brodie , Roderick P. (Volume Editor) Material type: Text Publication details: New DElhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	7.	Legends in marketing: marketing communication, Vol. 07. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Schultz , Donald E. (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	8.	Legends in marketing: internal marketing, research approach, and other works, Vol. 08. by Gronroos , Christian Sheth , Jagdish N. (Series Editor) Lindqvist , Lars-Johan (Volume Editor) Material type: Text Publication details: New Delhi SAGE 2013 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Add to cart (remove)
	9.	In search of a new logic for marketing : foundations of contemporary marketing theory by Gronroos , Christian Material type: Text Publication details: USA Jhon Wiley 2007 Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8001 GRO. Add to cart (remove)
	10.	Service management and marketing : managing the moments of truth in service competition by Gronroos, Christian Edition: 3rd Material type: Text Publication details: New Dlehi Wiley 2007 Availability: Items available for loan: BMU Library (1)Call number: 658.8 GRO. Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 GRO. Place hold Add to cart (remove)

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