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1.
Data mining techaniques: for marketing, sales, and customer relationship management by
Edition: 3rd.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley 2014
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 006.3 LIN.

2.
The Innovator's Dilemma by
Material type: Text Text
Publication details: Boston Harvard Business School Press 2000
Availability: Not available: BMU Library: Checked out (1).

3.
Market based management : strategies for growing customer value and profitability by
Edition: 5th
Material type: Text Text
Publication details: New Delhi PHI Learning 2009
Availability: Items available for loan: BMU Library (1)Call number: 658.8 BES. Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 BES.

4.
Mastering Data Mining The Art and Science of Customer Relationship Management by
Material type: Text Text
Publication details: New Delhi Wiley 2000
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.02 BER.

5.
Cases in operations management : building customer value through world-class operations by
Material type: Text Text
Publication details: New Delhi Sage India 2007
Availability: Items available for loan: BMU Library (1)Call number: 658.5 KLA. Items available for reference: BMU Library: Not For Loan (1)Call number: 658.5 KLA.

6.
Profitable customer engagement by
Material type: Text Text; Format: print ; Literary form: Dramas
Publication details:
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 KUM.

7.
Little book of Big customer satisfaction measurement by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 RAO.

8.
Customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 BHA.

9.
Data mining techaniques for making, sales, and customer relationship management by
Edition: 2nd.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley 2009
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 004 BER.

10.
Customer relationship management: an Indian perspective by
Material type: Text Text
Publication details: New Delhi Excel Books 2008
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 CHA.

11.
Customer Relationship Management by
Material type: Text Text
Publication details: New Delhi Excel Books 2010
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 DAS.

12.
Customer Satisfaction Delight the success mantra of the 21st century by
Material type: Text Text
Publication details: New Delhi Excel Books 2008
Availability: Items available for loan: BMU Library (1)Call number: 658.812 DAS.

13.
Coordinate implementation of customer services strategies by
Material type: Text Text
Publication details: New Delhi Excel Books 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 GRI.

14.
Implement customer service standards by
Material type: Text Text
Publication details: New Delhi Excel Books 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 GRI.

15.
Manage quality customer service by
Material type: Text Text
Publication details: New Delhi Excel Books 2011
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 GRI.

16.
Address customer needs by
Material type: Text Text
Publication details: New Delhi Excel Books 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 KEN.

17.
Customer relationship management text and cases by
Material type: Text Text
Publication details: New Delhi Excel Books 2011
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.812 RAS.

18.
Legends in marketing: Retailing store and customer level, Vol. 02. by
Material type: Text Text
Publication details: New Delhi SAGE 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 KUM.

19.
Legends in marketing: marketing strategy customer, Vol. 08. by
Material type: Text Text
Publication details: New Delhi SAGE 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 KUM.

20.
Legends of marketing: customer relationship management, Vol. 10. by
Material type: Text Text
Publication details: New Delhi SAGE 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.8 KUM.

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