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1.
The Infinite Asset Managing Brands to Build New Value by
Material type: Text Text
Publication details: Boston Harvard Business Review Press 2001
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.827 HIL.

2.
Cases in strategy and management by
Material type: Text Text
Publication details: New Delhi McGraw-Hill 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.409 CUT.

3.
Understanding financial statements by
Edition: 10th.
Material type: Text Text
Publication details: New Delhi Pearson 2015
Availability: Items available for loan: BMU Library (1)Call number: 657.3 FRA. Items available for reference: BMU Library: Not For Loan (1)Call number: 657.3 FRA.

4.
Grounded theory : a practical guide by
Edition: 2nd.
Material type: Text Text
Publication details: New Delhi Sage 2015
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 300.721 BIR.

5.
Introduction to Nonprofit Management : Text and Cases by
Material type: Text Text
Publication details: Los Angeles Sage 2013
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.048 ROW.

6.
When ads work : new proof that advertising triggers sales by
Edition: 2nd.
Material type: Text Text
Publication details: New Delhi PHI 2007
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 659.1 JON.

7.
Management control systems by
Material type: Text Text
Publication details: New Delhi PHI 2012
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.15 GHO.

8.
Global Marketing by
Edition: 3rd.
Material type: Text Text
Publication details: New Delhi Cengage 2012
Availability: Items available for loan: BMU Library (1)Call number: 658.848 GIL.

9.
Strategic brand management for B2B markets : a road map for organizational transformation by
Material type: Text Text
Publication details: Los Angeles Sage 2016
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.827 SAR.

10.
Case studies in finance : managing for corporate value creation by
Edition: 6th.
Material type: Text Text
Publication details: New Delhi McGraw-HIll 2014
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.15 BRU.

11.
Management ethics : integrity at work by
Material type: Text Text
Publication details: New Delhi Response Books 1997
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 174.4 PET.

12.
Marketing research an applied orientation by
Material type: Text Text
Publication details: New Delhi Oxford 2013
Availability: Items available for reference: BMU Library: Not For Loan (1)Call number: 658.83 EAS.

13.
Handbook of frauds, scams, and swindles : failures of ethics in leadership by
Material type: Text Text
Publication details: New York CRC Press 2009
Availability: Items available for loan: BMU Library (2)Call number: 364.1630973 MAT, ...

14.
The Informant : a true story by
Material type: Text Text
Publication details: New York Broadway 2000
Availability: Items available for loan: BMU Library (1)Call number: 364.1680973 EIC. Items available for reference: BMU Library: Not For Loan (1)Call number: 364.1680973 EIC.

15.
Managerial economics : principles and worldwide applications by
Edition: 7th.
Material type: Text Text
Publication details: New Delhi Oxford 2014
Availability: Items available for loan: BMU Library (10)Call number: 330 SAL, ... Items available for reference: BMU Library: Not For Loan (1)Call number: 330 SAL.

16.
Legal Aspects of Business by
Edition: 6th.
Material type: Text Text
Publication details: New Delhi McGraw-Hill 2015
Availability: Items available for loan: BMU Library (3)Call number: 346.5407 PAT, ... Items available for reference: BMU Library: Not For Loan (1)Call number: 346.5407 PAT.

17.
The unusual billionaires Saurabh Mukherjea ; foreword by Vinod Rai. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gurgaon Penguin Books 2016
Availability: Items available for loan: BMU Library (2)Call number: 650.10954 MUK, ...

18.
Legal aspects of business : concepts and applications by
Material type: Text Text
Publication details: New Delhi Vikas Publishing 2018
Availability: Items available for loan: BMU Library (1)Call number: 346.5407 GUP. Items available for reference: BMU Library: Not For Loan (1)Call number: 346.5407 GUP.

19.
Connect The Dots The Inspiring Stories of 20 Entrepreneurs without an MBA who dared to find their own path by
Material type: Text Text
Publication details: Ahmedabad Eklavya Education Foundation 2010
Availability: Items available for loan: BMU Library (1)Call number: 338.040 BAN.

20.
100 Great Business Ideas From Leading Companies around the World by
Material type: Text Text
Publication details: Mumbai Embassy Books 2009
Availability: Items available for loan: BMU Library (1)Call number: 650.02 KOU.

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