000 00442nam a22001577a 4500
003 BML
020 _a9788131205176
082 _a658.8
_bMAL
100 _aMalhotra , Naresh K.
245 _aLegends in marketing: research methodology research design and data analysis, Vol. 02.
260 _aNew Delhi
_bSAGE
_c2011
300 _a405p.
700 _aSheth , Jagdish N. (Series Editor)
700 _aWu , Lan (Volume Editor)
942 _2ddc
_cBK
999 _c1461
_d1461