| 000 | 00431nam a22001577a 4500 | ||
|---|---|---|---|
| 003 | BML | ||
| 020 | _a9788132105190 | ||
| 082 |
_a658.8 _bKOT |
||
| 100 | _aKotler , Philip | ||
| 245 | _aLegends in marketing: creating and managing the product mix, Vol. 03. | ||
| 260 |
_aNew Delhi _bSAGE _c2012 |
||
| 300 | _a128p. | ||
| 700 | _aSheth , Jagdish N. (Series Editor) | ||
| 700 | _aShankar , Venkatesh (Volume Editor) | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1471 _d1471 |
||