000 00431nam a22001577a 4500
003 BML
020 _a9788132105190
082 _a658.8
_bKOT
100 _aKotler , Philip
245 _aLegends in marketing: improving the role and practice of marketing, Vol. 04.
260 _aNew Delhi
_bSAGE
_c2012
300 _a225p.
700 _aSheth , Jagdish N. (Series Editor)
700 _aAmbler , Tim (Volume Editor)
942 _2ddc
_cBK
999 _c1472
_d1472