000 | 00428nam a22001577a 4500 | ||
---|---|---|---|
003 | BML | ||
020 | _a9788132105183 | ||
082 |
_a658.8 _bMON |
||
100 | _aMonroe , Kent B. | ||
245 | _aLegends in marketing: comparative price advertising, Vol. 02. | ||
260 |
_aNew Delhi _bSAGE _c2011 |
||
300 | _a180p. | ||
700 | _aSheth , Jagdish N. (Series Editor) | ||
700 | _aBitta , Albert J. Della (Volume Editor) | ||
942 |
_2ddc _cBK |
||
999 |
_c1503 _d1503 |