000 | 00473cam a2200181 i 4500 | ||
---|---|---|---|
020 | _a9781452257174 | ||
040 |
_aDLC _cDLC |
||
082 | 0 | 0 |
_a658.802 _bMOO |
100 | 1 | _aMooij, Marieke K. de, | |
245 | 1 | 0 |
_aGlobal marketing and advertising : _bunderstanding cultural paradoxes |
250 | _aFourth Edition. | ||
260 |
_aLondon _bSage _c2014 |
||
300 | _axx, 395 p. | ||
650 | 0 | _aTarget marketing | |
650 | 0 | _aAdvertising | |
650 | 0 | _aConsumer behavior | |
942 |
_2ddc _cBK |
||
999 |
_c2353 _d2353 |