| 000 | 00700cam a2200229 a 4500 | ||
|---|---|---|---|
| 003 | BML | ||
| 020 | _a9788132105220 (PB) | ||
| 040 |
_aDLC _cDLC |
||
| 082 | 0 | 0 |
_a658.827 _bSAR |
| 100 | 1 | _aSarin, Sharad | |
| 245 | 1 | 0 |
_aStrategic brand management for B2B markets : _ba road map for organizational transformation |
| 260 |
_aNew Delhi : _bResponse Books ; _aThousand Oaks, Calif. : _bSage Publications, _c2010. |
||
| 300 | _axix, 262 p. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand name products | |
| 650 | 0 | _aProduct management. | |
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand name products | |
| 650 | 0 | _aProduct management | |
| 650 | 0 | _aIndustrial marketing. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c2394 _d2394 |
||