| 000 | 00420nam a22001577a 4500 | ||
|---|---|---|---|
| 003 | BML | ||
| 020 | _a9788120332256 | ||
| 082 |
_a659.1 _bJON |
||
| 100 | _aJones , John Philip | ||
| 245 | _aWhen ads work : new proof that advertising triggers sales | ||
| 250 | _a2nd. | ||
| 260 |
_aNew Delhi _bPHI _c2007 |
||
| 300 | _a207p. | ||
| 650 | _aAdvertising -- Case studies ; Sales promotion -- Case studies | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c3387 _d3387 |
||