| 000 | 00498nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c5080 _d5080 |
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| 003 | BML | ||
| 020 | _a9780749453787 | ||
| 082 | 0 | 0 |
_a658.802 _bMCD |
| 100 | 1 | _aMcDonald, Malcolm. | |
| 245 | 1 | 0 |
_aMalcolm McDonald on marketing planning : _bunderstanding marketing plans and strategy |
| 260 |
_aLondon : _aPhiladelphia : _bKogan Page, _c2008. |
||
| 300 | _ax, 197 p. : | ||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aMarketing | |
| 856 | 4 | 1 | _uhttp://www.loc.gov/catdir/toc/fy0803/2007037090.html |
| 942 |
_2ddc _cBK |
||