000 | 00540nam a22001817a 4500 | ||
---|---|---|---|
999 |
_c5105 _d5105 |
||
003 | BML | ||
020 | _a9788131713747 | ||
082 | 0 | 0 |
_a658.8 _bMOS |
100 | 1 | _aMoskowitz, Howard R. | |
245 | 1 | 0 |
_aSelling blue elephants : _bhow to make great products that people want before they even know they want them |
260 |
_aNew Delhi _bPearson _cc2007. |
||
300 | _axvi, 252 p. : | ||
650 | 0 | _aMarketing. | |
650 | 0 | _aNew products. | |
700 | 1 | _aGofman, Alex. | |
856 | 4 | 1 | _uhttp://www.loc.gov/catdir/toc/ecip075/2006038981.html |
942 |
_2ddc _cBK |