000 | 00577nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c5230 _d5230 |
||
003 | BML | ||
020 | _a9780060517120 | ||
082 | 0 | 0 |
_a658.8 _bMOO |
100 | 1 | _aMoore, Geoffrey A., | |
245 | 1 | 0 |
_aCrossing the chasm : _bmarketing and selling high-tech products to mainstream customers |
260 |
_aNew York : _bHarperBusiness, _c2002 |
||
300 | _axxi, 227 p. ; | ||
500 | _aIncludes index. | ||
650 | 0 | _aSelling | |
650 | 0 | _aHigh technology | |
650 | 0 | _aTechnological innovations | |
856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy1501/98055078-b.html |
942 |
_2ddc _cBK |