000			01296nam a22001577a 4500
999			_c5503 _d5503
003			BML
020			_a9788189866976
082			_a651.7 _bBAN
100			_aBanerjee, Sutapa
245			_aSoft skill business and professional communication _b: For BBA & MBA students
260			_aNew Delhi _bI.K. International Publishing House Pvt. Ltd. _c2008.
300			_axii, 124 pages ; 21 cm
520			_aGlobalization has brought in and inducted new perspectives to life. The interchange of ideas and views across the Atlantic has become more frequent. Young professionals are in great demand. And with it has grown the importance of communication skill. Globally, it is often termed soft skill. Soft skill includes not only communication in the crudest form but other accessories like etiquette, manners and ethics. It is imperative for professional personnel to home their communication skill, office etiquette and decorum to acquire a place of unrivalled supremacy. While interacting formally or informally one heeds the touch of excellence to be effective and successful in all kinds of entrepreneurship. Hence there arises the need of grooming oneself to acquire the place of excellence in this competitive world.
650			_aBusiness communication. Professional Communication.
942			_2ddc _cBK