000 00316nam a22001217a 4500
999 _c8232
_d8232
003 BML
100 _aParakh, Arora
245 _aImpact of Consumer Behaviour on Marketing Communication
260 _bBML Munjal University School of Management
_c2020
300 _a54P.
650 _aConsumer Behaviour
942 _2ddc
_cPR