Valuing customer engagement (Record no. 11155)

MARC details
000 -LEADER
fixed length control field 00485nam a2200181 4500
003 - CONTROL NUMBER IDENTIFIER
control field BML
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783031432989
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, V.
245 ## - TITLE STATEMENT
Title Valuing customer engagement
Remainder of title : strategies to measure and maximize profitability
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Switzerland
Name of publisher, distributor, etc Palgrave Macmillan
Date of publication, distribution, etc 2024
300 ## - PHYSICAL DESCRIPTION
Extent 280 p.
490 ## - SERIES STATEMENT
Series statement Palgrave Executive Essentials
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification     Reference BMU Library BMU Library 03/01/2025 Atlantic (Bill No. 1183678, Date - 25-12-2024) 3183.54   658.812 KUM 15138 03/01/2025 03/01/2025 Books School of Management
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