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Definitive book of branding
Material type:
TextPublication details: New Delhi Sage Response 2014Description: xx, 408 pagesISBN: - 9788132117735
- 658.827 KOM
| Item type | Current library | Collection | Shelving location | Call number | Materials specified | Status | Notes | Date due | Barcode | |
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BMU Library | Reference | 40 | 658.827 KOM (Browse shelf(Opens below)) | Not For Loan | SOM | 12452 | |||
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Books
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BMU Library | Text Books | School of Management | 658.827 KOM (Browse shelf(Opens below)) | Checked out | SOM | 24/12/2022 | 12453 |
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| 658.827 JOH Contemporary brand management | 658.827 KAP Kapferer on luxury: how to luxury brands can grow yet remain rare | 658.827 KEL Strategic Brand Management | 658.827 KOM Definitive book of branding | 658.827 PAN Building brands in the Indian market | 658.827 PAR Brand admiration : | 658.827 SAR Strategic brand management for B2B markets : |
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